GATHER, Petcurean Pet Nutrition’s latest dry food lineup, is a new category of pet food that answers the growing consumer demand for certified, organic, non-GMO and sustainably produced ingredients. These recipes are perfectly blended and balanced to provide dogs and cats with premium quality, natural nutrition and are free from rendered ingredients.
Each recipe features a single source fresh and dehydrated primary protein and is free from rendered and genetically engineered ingredients (non-GMO). Wild Ocean for dogs is made with MSC-certified line-caught Alaskan cod, Free Acres for dogs and cats features organic free-run chicken, and Endless Valley provides a certified vegan recipe for dogs crafted with certified organic peas.
GATHER’s commitment to sustainability doesn’t end with the ingredients. The brand’s USDA-certified packaging is made of 30% bio-based plastic produced from sugarcane, a sustainably-produced and renewable raw material; for every 16lb bag the company makes, it saves a 4lb bag worth of petroleum-based material.
GATHER has been available to consumers since October 2016 and has already received top industry accolades:
- Petcurean won Food in Canada’s 2017 Stewardship in Leadership Award for commitment to sustainable practices, including those used to produce GATHER
- GATHER won Gold for Global Package Innovation at the 2017 PAC Global Leadership Awards for its sustainably produced bags
Pet parents agree that GATHER is a top quality kibble loved by humans and pets alike, including Laura who gave Endless Valley 5/5 stars and had this to say: “My dog loves it! I had been looking for a vegan kibble with ingredients that I was not just ‘ok’ with, but happy to feed my dog. This one fits the bill.” Check out more customer reviews at Petcurean.com.
Seeking to make your store stand out from the pack with GATHER? Petcurean provides their retail partners with high quality display and point of sale materials, plus in-store promotional support, ‘thumb-stopping’ social media tools, and comprehensive staff training opportunties. Combined, these strategies will work to attract and educate target consumers, helping you establish a leading position within a growing industry niche.
“GATHER” more information about this new kind of pet food at www.petcurean.com/gather, or contact your Phillips sales rep today.